The open RSS standard has provided immense value to the growth of the podcasting ecosystem over the past few decades. By publishing audio to the RSS standard, creators can be sure that their podcasts can be heard by consumers all around the world who use the many podcast consumption platforms which have adopted the standard.

When people speak to the positive benefits of the openness of podcasting, this is usually what they are referring to: any platform that discovers RSS feeds on the open web can choose to ingest and distribute podcasts to listeners on behalf of creators. But this…


Over the past few years, Anchor has helped millions of people all over the world share their voices far and wide, including some of podcasting’s biggest creators. As a result of so many more people podcasting, the space has rapidly changed. New platforms and services for audio are emerging seemingly every week, giving creators more choices to make than ever before.

As the size and diversity of the podcast landscape has quickly grown over these past few years, so too have the needs of the creators contributing to the space. This includes making thoughtful decisions about how and where their…


After speaking with countless podcasters in the community, we’re setting a new standard for podcasting with a Terms of Service that is simpler, easier to understand, and better reflects our mission of empowering creators everywhere.

Anchor is built for creators. The mission that drives every decision we make is to democratize audio by giving everyone, regardless of experience level or financial means, easy and powerful tools to make a podcast and share their voice.

A few months ago, we noticed there was some confusion among the podcasting community about our terms of service and ownership of the podcasts powered by Anchor. …


How the Anchor product team approaches traditionally complex audio functionality and makes it fun and easy to use.

Since we launched Anchor 2.0 earlier this year, one of the most common questions we’ve gotten from creators has been “Why can’t I edit audio before adding it to my station?” Editing indeed has always seemed like an obvious (and much-needed) feature that should exist alongside all of our other functionality: recording, adding songs from Spotify and Apple Music, taking call-ins from listeners, remote interviewing, etc. So what took us so long?

Given our goal of democratizing audio creation and making tools available to anyone and everyone with a smartphone, we’ve always wanted creation on Anchor to be fast, frictionless…


Brought to you by Anchor

It shouldn’t come as a surprise that at Anchor, a company focused on building audio products for everyone, we think and talk a lot about the current state of audio: Why are podcasts so popular right now? What is the future of radio? How can the creation and distribution of high quality music become more easily democratized? Turns out, there are a lot of people out there, all over the world, who are thinking about the same things. We realized there was no central hub or offline community for this type of thinking…so we decided to start an event series…


This essay is best consumed by listening to it. Tap the play button to start.

Can’t see the player? Tap here to launch it in a new window. Or read on to consume it the old fashioned way…

Thanks to the internet and smartphones, digital audio is more popular than ever before. It’s estimated that nearly 170M Americans listened to digital radio in 2015. And podcasts, finally having their moment, are being consumed by 46M Americans every month. Yet radio and podcasts — the two primary ways people are consuming audio today — are fundamentally lacking. Here’s why:

  • Contributing…


Pictured: the first screen a user encounters when launching Cover — part of their awesome onboarding workflow.

Interested in learning about onboarding? After you read this post, join @mayafish and me at our next Product Secrets meetup on August 12th, 2014. Tom Wahlin, lead product designer at Cover, will be sharing some best practices and learnings that led Cover to the fantastic onboarding experience they have today.

One of the most discussed topics in product development these days is onboarding, otherwise known as the very first encounter a user has with your product. If you nail your onboarding experience, you’ll be well on your way to positive engagement and retention. …


A quick and dirty way to A/B test before you ship.

If you work in mobile app product management, you no doubt use A/B tests to help drive all kinds of decisions around features, enhancements, bug fixes, and other changes to your app. But did you know you can even A/B test your app’s icon?

A great icon is important. It can be the difference between someone downloading your app over another. Once someone downloads your app, a great icon can help keep a user engaged by standing out on a home screen.

Whether you’re designing a new icon from scratch or optimizing an existing one, here’s one way to A/B…


Why you should switch to Android if you work on a cross-platform app.

If you’re an iPhone user who works on a cross-platform mobile app, you should put down the iPhone for a few months and try using an Android device, exclusively.

Before I jump into explaining why, let’s first recap on why your app should be cross-platform if it isn’t already (and you have the resources to support it, of course). Anyone who works in the mobile apps space is aware of Android’s market-share over iOS. According to recent ComScore numbers, Android currently holds a 51.5% market-share over iOS’s 41.8% in the US. Internationally, that gap is much wider, depending on the…

Michael Mignano

Co-Founder, Anchor and Head of Podcaster, Spotify

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